Posts tagged ‘NBA’
The following interview was conducted by Mindy Saunders, a student in Bruce Moorhouse’s Strategic Communication Campaigns Course in the School of Journalism and Mass Communications at the University of Minnesota.
Phillip “Flip” Saunders is currently the head coach of the NBA’s Washington Wizards. He previously coached the Detroit Pistons and the Minnesota Timberwolves.
In this interview Mindy Saunders asks her father, Flip Saunders, about a new communication tool he has introduced to the players and coaches of the Wizards. This tool provides a unique look at the players, the game of basketball—and as we’ll see—the way the players see themselves on and off the court.